JAMB Subject Combination for Marketing
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Marketing refers to activities a company undertakes to promote the buying or selling of a product, service, or good.
It is one of the primary components of business management and commerce. Marketers can direct their product to other businesses (B2B marketing) or directly to consumers (B2C marketing). Regardless of who is being marketed to, several factors apply, including the perspective the marketers will use. Known as market orientations, they determine how marketers will approach the planning stage of marketing
The marketing mix, which outlines the specifics of the product and how it will be sold, is affected by the environment surrounding the product, the results of marketing research and market research, and the characteristics of the product’s target market. Once these factors are determined, marketers must then decide what methods will be used to promote the product, including use of coupons and other price inducements.
The term marketing, what is commonly known as attracting customers, incorporates knowledge gained by studying the management of exchange relationships and is the business process of identifying, anticipating and satisfying customers’ needs and wants.
The Bachelor’s Degree in Marketing is competitive. Knowing the prerequisites will enable you have seamless registration and also avoid unnecessary mistakes.
This page provides the following:
- Marketing O’Level Subjects and Requirements;
- Marketing Direct Entry Subject and Requirements;
- Marketing UTME Subjects Combination;
- And other useful information that will enable you to make the right choices so that you gain admission to study Marketing.
Please read the Marketing programme admission requirements below carefully. If you meet the required prerequisites you may proceed with your UTME/Direct Entry registration.
PLEASE NOTE: There are variations to the requirements listed below in some universities. In that case, it’s advisable you make references to the PDF version of JAMB Brochure.
List of Universities Offering Marketing and Requirements.
Marketing [1]
- AFE BABALOLA UNIVERSITY, ADO-EKITI, EKITI STATE – ABUAD
- AIR FORCE INSTITUTE OF TECHNOLOGY, KADUNA, KADUNA STATE – AFIT-DEG
- AKWA IBOM STATE UNIVERSITY, IKOT-AKPADEN, AKWA IBOM STATE – AKSU
- AL- HIKMAH UNIVERSITY, ILORIN, KWARA STATE – AL-HIKMAH
- ARTHUR JARVIS UNIVERSITY, AKPABUYO, CROSS RIVER STATE – ARTHUR-JARVIS
- AMERICAN UNIVERSITY OF NIGERIA, YOLA, ADAMAWA STATE – AUN
- BABCOCK UNIVERSITY, ILISHAN-REMO, OGUN STATE – BABCOCK
- BAZE UNIVERSITY, ABUJA, FCT – BAZE
- UNIVERSITY OF BENIN, BENIN CITY, EDO STATE – BENIN
- UNIVERSITY OF CALABAR, CALABAR, CROSS RIVER STATE – CALABAR
- CHRISTOPHER UNIVERSITY, MOWE, OGUN STATE – CHRISTOPHER
- COAL CITY UNIVERSITY, ENUGU, ENUGU STATE – COAL-CITY
- CRAWFORD UNIVERSITY, IGBESA, OGUN STATE – CRAWFORD
- EDWIN CLARK UNIVERSITY, KIAGBODO, DELTA STATE – EDWIN CLARK
- EKITI STATE UNIVERSITY, ADO-EKITI, EKITI STATE – EKSU
- EASTERN PALM UNIVERSITY, OGBOKO, IMO STATE – EPU
- FEDERAL UNIVERSITY, OTUOKE, BAYELSA STATE – FED-OTUOKE
- GODFREY OKOYE UNIVERSITY, URGWUOMU- NIKE, ENUGU STATE – GOUU
- GREGORY UNIVERSITY, UTURU, ABIA STATE – GREGORY
- HALLMARK UNIVERSITY, IJEBU-ITELE, OGUN STATE – HALLMARK
- INSTITUTE OF MANAGEMENT AND TECHNOLOGY, ENUGU (AFFILIATED TO UNIVERSITY OF NIGERIA, NSUKKA) – IMTENU-DEG
- KADUNA STATE UNIVERSITY, KADUNA, KADUNA STATE – KASU
- LAGOS STATE UNIVERSITY, OJO, LAGOS STATE – LASU
- LEAD CITY UNIVERSITY, IBADAN, OYO STATE – LCITY
- LEGACY UNIVERSITY, OKIJA, ANAMBRA STATE – LEGACY
- UNIVERSITY OF MAIDUGURI, BORNO STATE – MAIDUGURI
- UNIVERSITY OF MAIDUGURI ( – eLEARNING), MAIDUGURI, BORNO STATE – MAIDUGURI-ELUON
- NIGER DELTA UNIVERSITY, WILBERFORCE ISLAND, BAYELSA STATE – NDU
- NATIONAL OPEN UNIVERSITY OF NIGERIA – Elearning, LAGOS STATE – NOUN-ELUON
- OBONG UNIVERSITY, OBONG, NTAK, AKWA IBOM STATE – OBONG
- PAN-ATLANTIC UNIVERSITY, AHMED ONIBUDO STREET, VICTORIA ISLAND, LAGOS STATE – PAN-ATLANTIC
- PRECIOUS CORNERSTONE UNIVERSITY, IBADAN, OYO STATE – PC-UNI
- REDEEMERS UNIVERSITY, OSUN STATE – REDEEMERS
- SALEM UNIVERSITY, LOKOJA, KOGI STATE – SALEM
- SOUTHWESTERN UNIVERSITY, OKUN-OWA, OGUN STATE – SOUTHWESTERN
- TANSIAN UNIVERSITY, OBA, ANAMBRA STATE – TANSIAN
- USMANU DANFODIYO UNIVERSITY ( – eLEARNING), SOKOTO, SOKOTO STATE – UDU-ELUON
- UNIVERSITY OF UYO (E – LEARNING), UYO, AKWA IBOM STATE – UYO-ELUON
- WESTERN DELTA UNIVERSITY, OGHARA, DELTA STATE – WESTERN-DEL
Direct Entry Requirement:
- Two (2) A Level passes including Economics.
UTME Requirement:
- Five (5) SSC credit passes including English Language, Mathematics, Economics and two (2) other relevant subjects.
UTME Subject combination:
- Mathematics, Economics and any other Social Science subject
Marketing [2]
- ABIA STATE UNIVERSITY, UTURU, ABIA STATE – ABSU
- CARITAS UNIVERSITY, AMORJI-NIKE, ENUGU, ENUGU STATE – CARITAS
- COAL CITY UNIVERSITY, ENUGU, ENUGU STATE – COAL-CITY
- CHUKWUEMEKA ODUMEGWU OJUKWU UNIVERSITY, ULI, ANAMBRA STATE – COOU
- COVENANT UNIVERSITY, CANAAN LAND, OTA, OGUN STATE – COVENANT
- CROSS RIVERS UNIVERSITY OF TECHNOLOGY, CALABAR, CROSS RIVERS STATE – CRUTECH
- DELTA STATE UNIVERSITY, ABRAKA, DELTA STATE – DELSU
- EBONYI STATE UNIVERSITY, ABAKALIKI, EBONYI STATE – EBSU
- EKITI STATE UNIVERSITY, ADO-EKITI, EKITI STATE – EKSU
- EASTERN PALM UNIVERSITY, OGBOKO, IMO STATE – EPU
- ENUGU STATE UNIVERSITY OF SCIENCE AND TECHNOLOGY, ENUGU, ENUGU STATE – ESUTECH
- EVANGEL UNIVERSITY, AKAEZE, EBONYI STATE – EVANGEL
- UNIVERSITY OF ILORIN, ILORIN, KWARA STATE – ILORIN
- IMO STATE UNIVERSITY, OWERRI, IMO STATE – IMSU
- INSTITUTE OF MANAGEMENT AND TECHNOLOGY, ENUGU (AFFILIATED TO UNIVERSITY OF NIGERIA, NSUKKA) – IMTENU-DEG
- UNIVERSITY OF JOS, JOS, PLATEAU STATE – JOS
- LADOKE AKINTOLA UNIVERSITY OF TECHNOLOGY, OGBOMOSO, OYO STATE – LAUTECH
- LEGACY UNIVERSITY, OKIJA, ANAMBRA STATE – LEGACY
- MADONNA UNIVERSITY, ELELE, RIVERS STATE – MADONNA
- UNIVERSITY OF MAIDUGURI, BORNO STATE – MAIDUGURI
- McPHERSON UNIVERSITY, SERIKI SOTAYO, OGUN STATE – MCPHERSON
- NIGER DELTA UNIVERSITY, WILBERFORCE ISLAND, BAYELSA STATE – NDU
- OBONG UNIVERSITY, OBONG, NTAK, AKWA IBOM STATE – OBONG
- PAN-ATLANTIC UNIVERSITY, AHMED ONIBUDO STREET, VICTORIA ISLAND, LAGOS STATE – PAN-ATLANTIC
- UNIVERSITY OF PORT-HARCOURT, RIVERS STATE – PHC
- RHEMA UNIVERSITY, ABA, ABIA STATE – RHEMA
- RIVERS STATE UNIVERSITY OF SCIENCE AND TECHNOLOGY, PORT HARCOURT, RIVERS STATE – RSUST
- NNAMDI AZIKIWE UNIVERSITY, AWKA, ANAMBRA STATE – UNIZIK
- UNIVERSITY OF NIGERIA NSUKKA, ENUGU STATE – UNN
- UNIVERSITY OF UYO, AKWA IBOM STATE – UYO
- VERITAS UNIVERSITY, ABUJA, FCT – VERITAS
Direct Entry Requirement:
- Two (2) A Level passes chosen from Accounting, Management, Government and Geography.
UTME Requirement:
- Five (5) SSC credit passes to include English Language, Mathematics and any three (3) relevant subjects.
UTME Subject combination:
- Mathematics, Economics plus one other subject.
NOTE: Kindly make references to JAMB Brochure for remarks/waiver for Marketing. CLICK HERE TO ACCESS JAMB BROCHURE.
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